The morning edit Today AI personal styling

An outfit for today, chosen for you.

UFit reads the weather, the occasion and your own colouring, then puts together a complete look — top to shoes. Every piece is a real product you can buy, at today's price.

Your first week free. Cancel before day seven and pay nothing.

Line drawing of a woman choosing a dress from a clothing rail

01 — How it works

Four screens,
one decision made.

No wardrobe to catalogue before you get anything back. The first look takes a photo and about a minute.

A woman standing straight for a full-length profile photo, in a tank top and jeans

Step 01

Analyse me

One full-length photo. UFit reads your colouring, your proportions and the cuts that sit well on you.

  • Undertone, contrast and the palette that follows from them
  • Proportion, so hems and rises land where they should
  • Read once and kept as a profile — not re-uploaded every look
A woman in a trench coat glancing up at the sky, umbrella under one arm

Step 02

Today's fit

A complete look waiting each morning, built around the forecast where you actually are and what your day looks like.

  • Live weather for your location, not a generic season
  • Reads the day — studio, office, dinner, travelling
  • Pull to refresh and it rebuilds from scratch
A woman in a bone tailored suit fastening a cuff button

Step 03

Create a look

Wedding on Saturday, interview on Monday, a week in Lisbon. Name the occasion and set a ceiling on the spend.

  • Every slot filled — top, bottom, shoes, the piece that finishes it
  • Budget is a real constraint, and over-budget items are labelled
  • Pick the shops you prefer and it leans on them
A plain photo beside the same photo wearing the look

Step 04

See it on you

Put the look onto your own photo before you spend anything. It is the difference between liking a jacket and knowing it suits you.

  • Your face, pose and background stay exactly as they were
  • A waist-up photo gets the top half, and UFit says which pieces it skipped
  • Saved to your gallery, never to the app

02 — The look, and the bill

Every look arrives
with the receipt.

Four mornings, four complete looks — each piece named, priced and in stock. It plays on its own; tap a morning to take over.

Soft tailoring, flat shoes.

    The whole look $0
    Live prices

    Fetched as the look is built, not cached from last month. What is sold out does not appear.

    Your budget

    Set a ceiling per look and UFit works inside it, rather than showing you things you already know you will not buy.

    Honest gaps

    If a slot has nothing inside your budget, you get the nearest thing above it, labelled — not a shorter outfit.

    03 — Virtual try-on

    Wear it before you buy it.

    Take a photo, or pick one you already have. UFit puts the actual garments from the look onto you — the real product images, the real colours and cuts — keeping your face, your pose and your background exactly as they were.

    • 01
      Nothing is stored. Your photo goes up, the image comes back, and neither is kept on our servers.
    • 02
      It reads the framing first. A waist-up photo gets the top half only — and UFit tells you which pieces it left out rather than inventing legs.
    • 03
      The file is yours. Save it and it goes to your own gallery, into a UFit album, not into the app.
    • 04
      About half a minute. One image per look, at full resolution, ready to send to whoever you were going to ask anyway.
    A person photographed in plain clothes
    The same person wearing the styled outfit
    Your photo The look, on you Drag to compare

    04 — Pricing

    One plan.
    Your first week free.

    UFit Plus is one plan with everything in it. Start with a free week: the app store holds your card, and cancelling before day seven costs nothing.

    Save 36%

    Free week

    $0

    Seven days, then Plus

    • Today's look, every morning
    • Your profile from measurements or a photo
    • Two try-ons to see it on you
    • Shopping links with live prices
    • History and pins
    • Cancel before day seven and pay nothing
    Start your free week

    Everything, including try-on

    Plus

    $100

    a year, about $8.33 a month

    • Unlimited looks and swaps, for any occasion and budget
    • 30 virtual try-ons a month, and top-ups when you want more
    • A wardrobe up to 60 pieces, and Analyze Me any time
    • Mornings that read your calendar
    • History, pins and shopping links
    Get Plus

    Try-ons reset each billing period, and a wardrobe product shot uses one. Top-ups of 25 for $4.99 or 60 for $9.99 never expire. Prices shown in USD and charged by the app store in your local currency. Cancel any time from your store account.

    05 — Before you ask

    Questions, answered.

    Do I have to photograph my whole wardrobe first?

    No — and you never will. That is the wall most closet apps put in front of you, and it is why most people never get past day one. UFit works from a single photo of you and shops the rest, so there is nothing to catalogue before the first look arrives.

    What happens to my photos?

    The analysis photo is used to build your style profile. Try-on photos are used to make that one image and are not stored on our servers — the result comes straight back to your phone, and saving it puts it in your own gallery rather than in the app.

    Where do the products come from?

    Live retail search across the shops that serve your country, run at the moment the look is built. That is why prices and stock are current rather than scraped weeks ago, and why a piece that has sold out simply does not appear in the look.

    Can I set a budget?

    Yes, per look. UFit works inside the ceiling you set. If a slot genuinely has nothing at that price it will show you the closest thing above it and label it, rather than quietly returning three items instead of five.

    Does the try-on work on a half-body photo?

    It works, with a limit it is honest about. A photo cropped at the waist can only show the top half of the look, so UFit dresses what it can see and tells you which pieces it left out. A full-length photo gets you the whole outfit.

    What counts as a look?

    One look is one complete outfit built for you — however many pieces it turns out to have. Browsing looks you already made, opening a shopping link, changing a saved look's name and re-running a search that has not changed are all free. Virtual try-ons are counted separately because each one generates a new image of you, and that costs us several times what building a look does.

    Why are try-ons counted?

    Because every try-on is a freshly generated image, and each one costs real money to make. Looks and swaps are unlimited. Plus includes 30 try-ons a month; if that is not enough, a top-up adds more and never expires.

    Is it any good for men?

    Yes. The profile, the fits and the product search are all built per person rather than per category, and the shopping half works the same either way.

    Tomorrow morning

    Stop standing in front
    of the wardrobe.

    One photo, and there is something to wear waiting for you every morning after that.

    Your first week free. Cancel before day seven and pay nothing.